Posts
Welcoming Guests this Summer Holiday Season
/4 Comments/in Business Planning, Eco-Friendly Rentals, Guest Service, Holiday Rental Blog /by Louise BraceI know many owners here in Europe are preparing to welcome their first holiday rental guests of the season as the Easter break begins. The old adage “first impressions count” is never more important than when trying to run a holiday business, so why should a holiday rental be any different to a quality hotel? Guests have the same needs; they may be stressed out from finishing up at work, tired from the journey, possibly with over excited children, and all they want is to arrive and find everything perfect so they can get straight on with the job of relaxing and having a good holiday. Read more
What are your biggest holiday rental challenges?
/0 Comments/in Advertising, Facebook, Holiday Rental Blog, Marketing Tips /by Louise BraceI was contacted a couple of weeks ago by a lovely lady asking for some feedback on the website for her property in the South of France. As we got into a deeper discussion about all the challenges she is having to overcome with marketing her holiday let, it got me thinking about the many ways in which Rental Tonic could really help owners with similar problems. Read more
Revealed: The Extras Your Holidaymakers Want
/0 Comments/in Business Planning, Guest Service, Holiday Rental Blog, Industry News /by Louise BraceSelf-catering holidays used to be simple affairs: rudimentary facilities and little opportunity for holidaymakers to find out much about where they were staying before they arrived. That’s all changed with the rise of the internet and social media. Read more
How To Ensure Your Holiday Property Appeals to The ‘New Middle Class’
/0 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips /by Louise BraceA report in The Sunday Times at the weekend stated that 7 out of 10 Britons describe themselves as Middle Class. There were various sub-groups under this banner, but then it went on to name “50 things that make you middle class”. I’ve had a quick scan through and picked out the ones that should ensure your holiday property will appeal to 70% of the British (all written with my tongue very firmly in my cheek I have to point out!). Read more
5 Easy Ways to Run a More Eco Friendly Rental
/4 Comments/in Business Planning, Eco-Friendly Rentals, Holiday Rental Blog, Villa Marketing Spain /by Louise BraceI’m writing this weeks blog from Barcelona, on a trip checking out the eco-credentials of hotels using the Travelife system for which I’m a registered auditor. It’s been an interesting week, and on the whole I have been impressed with efforts in Catalunya to promote more sustainable tourism. But as the shift from pre-packaged holiday hotels to independent self catering breaks gathers momentum, I can´t help wondering where holiday rentals fit in to this whole idea of sustainable travel? Can, or indeed should, holiday property owners be doing more to be eco-friendly? Read more
Case Study Part 4: Where to Advertise our Holiday Home
/1 Comment/in Advertising, Business Planning, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain, Web Design /by Louise BraceIn this holiday rentals case study series we have been talking about how we turned a neglected long-term rental property into a home with good holiday rental potential for families.
If you follow the previous post, you can see how Rental Tonic created an action plan for the Owner to target a specific niche market, and how we took some time over the photography to present the house in the best way online. Once we had enough images it was time to make a start on some advertising… Read more
Holiday Lettings Case Study: Zero to Booked in 12 Weeks
/3 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain /by Louise BracePart #1: A Holiday Lettings Dilemma
For owners of second homes in the UK or holiday homes abroad there is often a dilemma to face. It´s nice to leave a property empty so you can use it whenever you wish to, but an empty property can soon deteriorate, need expensive maintenance and will still cost money whether for the mortgage or general utility costs. Read more
5 Ways to Make Your Garden Pay Its Way
/0 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips /by Louise BraceMany holiday rental owners wonder about how they can reduce their interior running costs, but how many think about putting the garden to good use? I wanted to share a few ideas that are easy to implement in the garden that will not only add value to your rentals but can also save you money. To get more inspiration sign up for our e-Newsletter
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