Welcome to the holiday rental blog from Rental Tonic, all about niche marketing, running a holiday let & social media for holiday rentals

Promoting local produce

5 Easy Ways to Run a More Eco Friendly Rental

I’m writing this weeks blog from Barcelona, on a trip checking out the eco-credentials of hotels using the Travelife system for which I’m a registered auditor. It’s been an interesting week, and on the whole I have been impressed with efforts in Catalunya to promote more sustainable tourism. But as the shift from pre-packaged holiday hotels to independent self catering breaks gathers momentum, I can´t help wondering where holiday rentals fit in to this whole idea of sustainable travel? Can, or indeed should, holiday property owners be doing more to be eco-friendly? Read more

play equipment in french holiday rental

Do You Have a Wear and Tear Fund for your Holiday Rental?

Are you a non-resident holiday rental owner? If so it’s likely that sometime in the next few weeks you may be going to visit your property to check it at the end of the summer season and prepare it for winter. Read more

Autumn holiday property maintenance jobs

Does Your Holiday Rental Need a Spruce Up?

The Holiday Lettings industry has a very seasonal nature, that’s why its important to take stock towards the end of season and begin thinking about your low season to do list. So, has your holiday rental property had a bit of a battering this season? Are you planning on a bit of a spruce up this winter? Read more

Marketing in Fashion, tips for holiday rental owners

Why Holiday Rental Owners Should Take Tips From Fashion

It’s not normally a world in which a hotel or rental owner would look for advice (except perhaps in terms of interior decor) but the fashion business is a leader in using social media to engage and excite their customers. As an industry that actively chases the ‘new’ it isn’t surprising that fashion bloggers and new social platforms are snapped up by those always looking for ways to either find out what’s up and coming or create it themselves. Read more

Andalucia Fire Damage Around Holiday Complex

Dealing With Unusual Events in Your Holiday Rental Business

The 2012 holiday season has been quite an unusual year for businesses catering to British holidaymakers thanks to some extraordinary events. Amongst these have been the Queen’s Jubilee celebrations, then the World Olympic Games and Paralympics which seem to have gone on for the whole summer. Events have been taking place across the whole country to tempt holidaymakers into staying in England and enjoying the fun. Read more

Security deposits for holiday rentals

Security Deposits – do you or don’t you?

When starting a holiday rental business setting up a security deposit arrangement seems to be the obvious thing to do. It will guard you financially against damages, is easy to manage and “everyone” does it. But does it really and do they really? Here are some pros and cons of security deposits based on our experience of running holiday rentals… Read more

where to advertise a holiday home

Case Study Part 4: Where to Advertise our Holiday Home

In this holiday rentals case study series we have been talking about how we turned a neglected long-term rental property into a home with good holiday rental potential for families.

If you follow the previous post, you can see how Rental Tonic created an action plan for the Owner to target a specific niche market,  and how we took some time over the photography to present the house in the best way online. Once we had enough images it was time to make a start on some advertising… Read more

The 2 Pillars of Running a Holiday Property from Afar

Do you own, or are you thinking of owning a holiday property abroad or a long distance from where you live? Do all your friends or even you have this idyllic idea that you will have a lovely place that you can just hop back and forth to whenever you feel like it, Quite possibly this is true, but we also know it is not without it’s headaches. Read more

Interior photopraphy of holiday home in Greece

Property Photography for Holiday Rentals

We are regularly surprised by the varying standard of photography we see property owners using to present their rentals online. Whether they are using an online listing site or even have their own website, we often see badly composed shots or worse, photos that look like they were snapped on an iPhone quickly before they locked up and went home! Read more

Holiday home in Andalucia with bright open conservatory

Holiday Lettings Case Study Part 3: Property Staging

Part #3: Staging a home to attract rentals

The process of “staging” a property is common practice in Real Estate to sell a house, but for some reason this does not happen so much in the holiday lettings business. Read more