Welcome to the holiday rental blog from Rental Tonic, all about niche marketing, running a holiday let & social media for holiday rentals

Self Catering Web Awards: Why the winning websites made it

So the results are in! After a marathon of reviewing, browsing, note taking and scoring, the winners of the Self Catering Web Awards 2013 were finally announced last week.  Well done to the winners and everyone who took the time to enter their self catering websites. Read more

choosing where to advertise marketing holiday rental

What are your biggest holiday rental challenges?

I was contacted a couple of weeks ago by a lovely lady asking for some feedback on the website for her property in the South of France. As we got into a deeper discussion about all the challenges she is having to overcome with marketing her holiday let, it got me thinking about the many ways in which Rental Tonic could really help owners with similar problems. Read more

Holiday Villa Marketing Goals for 2013

The 6 Steps to Successful Holiday Rentals

Over the past few weeks I have been running a survey to find out exactly what your biggest challenges are when it comes to running a holiday let business. Read more

La Rosilla Gourmet Breaks Andalucia

The Secret Sauce to a Thriving Gourmet Holiday Business

Every time I go back to visit friends in England there seems to be a new Gastro Pub or some form of trendy new hangout for foodies, and it seems the Brits are becoming more European when it comes to mixing food with being sociable.  Read more

Christmas Pinterest ideas for holiday rentals

Pinning your way to more bookings

There can be no doubt that Pinterest is taking the world of social media by storm. Now with 10 million unique visitors a month, the image-sharing social media site was only launched in 2010 but has a loyal following which grew faster than Twitter, and may even be enticing users away from Facebook (source: Forbes.com) Read more

Self Catering Web Awards 2013 Image

The Self Catering Web Awards 2013

I am honoured to have been invited to be a judge for the 2013 Self Catering Web Awards on behalf of Rental Tonic. I would encourage all UK holiday rental owners and agents to get involved when it next opens for entries. Read more

Holidaymakers questions booking self catering accommodation

Revealed: The Extras Your Holidaymakers Want

Self-catering holidays used to be simple affairs: rudimentary facilities and little opportunity for holidaymakers to find out much about where they were staying before they arrived. That’s all changed with the rise of the internet and social media. Read more

Happy guests and glowing testimonials

What Happens When You Aim for A Holiday Niche… And Deliver!

A couple of weeks ago I received a lovely email from one of our villa owners in Spain, with a glowing testimonial from some repeat guests she had staying. The villa is marketed by an agency we work with, family holiday specialists Tots to Travel, with whom the guests had booked their stay. Read more

Should You Advertise Your Holiday Property Address?

Disclosing the exact address of your holiday property is something that causes great debate among the holiday lettings community, and with good reason. Read more

Yoga on holiday is a middle-class indicator!

How To Ensure Your Holiday Property Appeals to The ‘New Middle Class’

A report in The Sunday Times at the weekend stated that 7 out of 10 Britons describe themselves as Middle Class. There were various sub-groups under this banner, but then it went on to name “50 things that make you middle class”. I’ve had a quick scan through and picked out the ones that should ensure your holiday property will appeal to 70% of the British (all written with my tongue very firmly in my cheek I have to point out!). Read more