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Tag Archive for: Running a holiday rental

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How to Make a Lucrative and Legal Income From Your Spanish Villa

February 8, 2016/10 Comments/in Advertising, Business Planning, Holiday Rental Blog, Industry News, Legal and Finance, Villa Marketing Spain /by Louise Brace

So you own a Spanish villa that spends a large part of its life sitting empty? I’m sure you don’t need us to tell you how lucrative it could be for you to rent it to holiday makers while you are not using it, or even while you wait for a suitable buyer.

We’ve seen some amazing good news stories from owners who have turned around their fortunes by embracing holiday rentals as a source of income. For example, one of our owners was on the verge of losing his townhouse to the bank, but with a clever niche-marketing strategy he now consistently gets 30+ bookings each year, bringing in an important income of £25,000 to £30,000 every season. Not only did he save his house from being repossessed, he also paid off his debts, and is now looking for another rental property to buy.

Another of our clients who owns a luxury villa in Spain was struggling to find a buyer when the market crashed, but rather than reducing the sales price and selling for less than it cost him to build the villa, he instead decided to rent it out. He managed to achieve £140,000 worth of bookings after commission in his first year which has seriously helped towards his initial building costs and tax bills. That’s not a figure to be sniffed at!

Obviously any income you make from your holiday rental is taxable, just as your earnings from employment would be. And since 2013 the 17 autonomous regions of Spain have been introducing a licence procedure for holiday rentals, which works to ensure the industry is well-run, professional, and offers quality accommodation for tourists, which can only be a good thing!

Registering your holiday rental in AndalucíaAndalucia is the latest region to approve a very simple and free registration system, so that you can get your all-important licence number, which will allow you to use all of the online marketing channels available to you.

The law was approved on 2nd February and the law will come into effect on 12th May 2016, giving owners time to register.

Registering your Spanish villa for holiday rentals is a no-brainer, especially if you advertise your villa online to attract bookings (who doesn’t?). Many owners are too busy to set up and manage their own website and marketing strategies, so just like our clients we mentioned before they work predominantly with specialist rental agencies and listing sites to bring in bookings. But increasingly, these listing sites will only be able to advertise properties that hold a licence number, as we have seen with Airbnb and HomeAway in Catalonia, who faced big fines themselves from the Spanish authorities for continuing to advertise holiday rentals that were not registered.

If you own a holiday rental in another region of Spain, we recommend you read our article, which gives a quick run through of the latest requirements for registering a holiday rental in each region, so you can be sure that you are doing things the right way.

As sure as Benjamin Franklin was about the certainty of death and taxes, we are even more certain that villas with a licence number are going to have a massively out-perform those properties that are unregistered.

Think about it, you will have a massive advantage over clandestine rentals in terms of customer confidence, quality and legality, so you can easily take a lion’s share of the market from guests who will book your place over the unregulated villa next door – he may be trying to avoid the taxman, but that’s a false economy if he doesn’t have any income anyway!

As we mentioned before, there is no need to panic at all about the new Andalusian decree, unlike some tabloid reports it’s there to protect owners and guests alike and it’s free and simple to register.

We are going to be helping a couple of our villa owners through the paperwork as soon as the register opens to see how it all works, then we will report back with as much help and advice as we can offer to smooth the process for you.

Read our complete guide to registering your holiday rental in Andalucía.

Lifetime Listings with Tots to Travel

Welcoming Guests this Summer Holiday Season

March 20, 2013/4 Comments/in Business Planning, Eco-Friendly Rentals, Guest Service, Holiday Rental Blog /by Louise Brace

I know many owners here in Europe are preparing to welcome their first holiday rental guests of the season as the Easter break begins.  The old adage “first impressions count” is never more important than when trying to run a holiday business, so why should a holiday rental be any different to a quality hotel?  Guests have the same needs; they may be stressed out from finishing up at work, tired from the journey, possibly with over excited children, and all they want is to arrive and find everything perfect so they can get straight on with the job of relaxing and having a good holiday. Read more

stage holiday property to look inviting but real

Buying a property to rent overseas – video guide

January 31, 2013/0 Comments/in Business Planning, Holiday Rental Blog /by Louise Brace

This is the time of year when people inevitably start thinking of new horizons and sunnier climes.  We have the usual raft of “Wanted down Under” and “Holiday Home Sweet Home” type programmes gracing our daytime viewing, and thoughts may well turn to the “wouldn’t it be nice to own a little B&B somewhere…” variety. Read more

La Rosilla Gourmet Breaks Andalucia

The Secret Sauce to a Thriving Gourmet Holiday Business

November 20, 2012/4 Comments/in Holiday Rental Blog, Marketing Tips, Villa Marketing Spain /by Louise Brace

Every time I go back to visit friends in England there seems to be a new Gastro Pub or some form of trendy new hangout for foodies, and it seems the Brits are becoming more European when it comes to mixing food with being sociable.  Read more

Self Catering Web Awards 2013 Image

The Self Catering Web Awards 2013

November 6, 2012/1 Comment/in Holiday Rental Blog /by Louise Brace

I am honoured to have been invited to be a judge for the 2013 Self Catering Web Awards on behalf of Rental Tonic. I would encourage all UK holiday rental owners and agents to get involved when it next opens for entries. Read more

Holidaymakers questions booking self catering accommodation

Revealed: The Extras Your Holidaymakers Want

October 30, 2012/0 Comments/in Business Planning, Guest Service, Holiday Rental Blog, Industry News /by Louise Brace

Self-catering holidays used to be simple affairs: rudimentary facilities and little opportunity for holidaymakers to find out much about where they were staying before they arrived. That’s all changed with the rise of the internet and social media. Read more

Happy guests and glowing testimonials

What Happens When You Aim for A Holiday Niche… And Deliver!

October 23, 2012/0 Comments/in Business Planning, Guest Service, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain /by Louise Brace

A couple of weeks ago I received a lovely email from one of our villa owners in Spain, with a glowing testimonial from some repeat guests she had staying. The villa is marketed by an agency we work with, family holiday specialists Tots to Travel, with whom the guests had booked their stay. Read more

Should You Advertise Your Holiday Property Address?

October 16, 2012/2 Comments/in Advertising, Facebook, Holiday Rental Blog, Marketing Tips, Twitter, Web Design /by Louise Brace

Disclosing the exact address of your holiday property is something that causes great debate among the holiday lettings community, and with good reason.

Read more
Yoga on holiday is a middle-class indicator!

How To Ensure Your Holiday Property Appeals to The ‘New Middle Class’

October 9, 2012/0 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips /by Louise Brace

A report in The Sunday Times at the weekend stated that 7 out of 10 Britons describe themselves as Middle Class. There were various sub-groups under this banner, but then it went on to name “50 things that make you middle class”. I’ve had a quick scan through and picked out the ones that should ensure your holiday property will appeal to 70% of the British (all written with my tongue very firmly in my cheek I have to point out!). Read more

Promoting local produce

5 Easy Ways to Run a More Eco Friendly Rental

October 3, 2012/4 Comments/in Business Planning, Eco-Friendly Rentals, Holiday Rental Blog, Villa Marketing Spain /by Louise Brace

I’m writing this weeks blog from Barcelona, on a trip checking out the eco-credentials of hotels using the Travelife system for which I’m a registered auditor. It’s been an interesting week, and on the whole I have been impressed with efforts in Catalunya to promote more sustainable tourism. But as the shift from pre-packaged holiday hotels to independent self catering breaks gathers momentum, I can´t help wondering where holiday rentals fit in to this whole idea of sustainable travel? Can, or indeed should, holiday property owners be doing more to be eco-friendly? Read more

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