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Case Study Part 4: Where to Advertise our Holiday Home
/1 Comment/in Advertising, Business Planning, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain, Web Design /by Louise BraceIn this holiday rentals case study series we have been talking about how we turned a neglected long-term rental property into a home with good holiday rental potential for families.
If you follow the previous post, you can see how Rental Tonic created an action plan for the Owner to target a specific niche market, and how we took some time over the photography to present the house in the best way online. Once we had enough images it was time to make a start on some advertising… Read more
The 2 Pillars of Running a Holiday Property from Afar
/0 Comments/in Business Planning, Guest Service, Holiday Rental Blog /by Louise BraceDo you own, or are you thinking of owning a holiday property abroad or a long distance from where you live? Do all your friends or even you have this idyllic idea that you will have a lovely place that you can just hop back and forth to whenever you feel like it, Quite possibly this is true, but we also know it is not without it’s headaches. Read more
Property Photography for Holiday Rentals
/0 Comments/in Facebook, Holiday Rental Blog, Marketing Tips, Photography, Pinterest, Social Media, Villa Marketing Spain /by Louise BraceWe are regularly surprised by the varying standard of photography we see property owners using to present their rentals online. Whether they are using an online listing site or even have their own website, we often see badly composed shots or worse, photos that look like they were snapped on an iPhone quickly before they locked up and went home! Read more
Holiday Lettings Case Study Part 3: Property Staging
/1 Comment/in Business Planning, Facebook, Holiday Rental Blog, Interior Design, Marketing Tips, Photography, Pinterest, Villa Marketing Spain /by Louise BracePart #3: Staging a home to attract rentals
The process of “staging” a property is common practice in Real Estate to sell a house, but for some reason this does not happen so much in the holiday lettings business. Read more
Holiday Letting Case Study Part 2: Action Plan
/2 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain /by Louise BracePart #2: Holiday Lettings Action Plan
We saw in part 1 of our case study how our owner made a decision to do short term lets (if you didn’t read it yet then click here to catch up). Read more
Make Hay While The Sun Shines (or not)
/1 Comment/in Guest Service, Holiday Rental Blog, Marketing Tips /by Louise BraceWe’ve all had periods of ‘feast’ when the phone doesn’t stop ringing, piles of email requests are coming in to make a holiday booking for the peak times of the year. We can’t imagine the quiet times, but they come and when they do it seems endless. Read more
Holiday Lettings Case Study: Zero to Booked in 12 Weeks
/3 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips, Villa Marketing Spain /by Louise BracePart #1: A Holiday Lettings Dilemma
For owners of second homes in the UK or holiday homes abroad there is often a dilemma to face. It´s nice to leave a property empty so you can use it whenever you wish to, but an empty property can soon deteriorate, need expensive maintenance and will still cost money whether for the mortgage or general utility costs. Read more
Useful Tips for Greeting Holiday Rental Guests
/0 Comments/in Business Planning, Guest Service, Holiday Rental Blog /by Louise BraceGreeting your holiday rentals guests in the right way can make a big difference to their perception of their holiday and how they treat your property. Customer service in holiday lettings can be approached in many different ways. This blog will nudge you to think about how you do it and maybe give you some ideas of how you might do it differently, making it easier for yourself and your guests or it may confirm to you that what you are doing works for you. Read more
5 Ways to Make Your Garden Pay Its Way
/0 Comments/in Business Planning, Holiday Rental Blog, Marketing Tips /by Louise BraceMany holiday rental owners wonder about how they can reduce their interior running costs, but how many think about putting the garden to good use? I wanted to share a few ideas that are easy to implement in the garden that will not only add value to your rentals but can also save you money. To get more inspiration sign up for our e-Newsletter
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#Spain is… One of the Best Places in Europe to Own a Holiday Home
/0 Comments/in Business Planning, Holiday Rental Blog, Industry News, Twitter, Villa Marketing Spain /by Louise BraceToday’s post is my way of joining in a positivity campaign started by a group of Writers & Bloggers about Spain who want to collectively share good news and stories about the country that we all love so much, a place that has been a little down lately but is certainly not out!
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